Welcome back to another episode of Female emPOWERED! Since we’re coming up on a holiday season, I want to share some insights about Black Friday and Cyber Monday deals and why they are killing service-based businesses. Most of the time, people do them because they think that’s what they’re supposed to do or that it would help them generate more revenue. I want to share my thoughts and feelings about this and hope this will serve as a guide for everyone before running Black Friday or Cyber Monday Deals.
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