Episode 283: How to Get New Leads in the Door — Without Hosting Another Workshop

Welcome back to another episode of the Female Empowered Podcast! If you’re a fitness or wellness business owner who feels drained by workshops or events that don’t generate enough ROI, this episode is for you. I’m sharing strategic, workshop-free ways to attract high-quality leads and grow your client base — without burning yourself out in the process.

In this episode, we explore smart, sustainable alternatives to traditional workshops - like forming partnerships with complementary businesses, offering free assessments, leveraging client referrals, and reaching out to local healthcare providers. I also dive into how micro-content marketing and challenges can help you attract, engage, and convert your ideal clients with less time and energy.

Ever feel like workshops aren’t worth the effort? In this episode, you’ll learn…

• Why workshops might not be the best marketing tool for your business
• How to build referral pipelines through medical professionals and strategic partnerships
• What makes micro-content so powerful for lead generation
• How challenges and free assessments can convert warm leads
• Tips for creating a simple, repeatable client referral system

Resources + Links:

•  Download the free strategy guide: www.christagurka.com/noworkshops
•  Follow me on Instagram: @ChristaGurka

Your Next Steps:
→ Pick ONE strategy and commit to it for the next 90 days
→ DM me on Instagram to let me know which one you’re testing
→ Love the show? Leave a review so we can keep reaching more women in fitness and wellness